Training

NAIWE offers a variety of webinars and teleconferences as a way to develop your professional skills. We will soon be making available all of our archives of webinars and teleconferences!


April 25, 2019

Time: 7:00 pm Eastern

Webinar: Building a Content Promotion Strategy to Promote Your Message and Sell More Books!
with Brian Schwartz, NAIWE’s Self-Publishing Expert

Cost
NAIWE Members: $10
Non-Members: $30

To register, please send an email to admin@naiwe.com along with your name and telephone number. You will receive an invoice for payment.

Readers have become numb to the barrage of daily marketing. How do you rise above the noise?

Getting your book found is a matter of having the right content in the right place at the right time. The good news is that it’s less about driving traffic to your own site and more about being visible where your target audience already exists. It’s wise to choose a few platforms to master before you spread yourself too thin, but which ones produce the highest return-on-investment? Learn to create content that gets the clicks on high-traffic sites including Facebook, Instagram, Pinterest, Medium, LinkedIn, YouTube, Quora, Flickr, Huffington Post, and more.

Attendees will leave with a toolkit to amplify their marketing efforts. Some of the strategies we’ll cover include the following:

  • DIY tech tools that allow you to create professional quality photos, videos, and podcasts
  • Where to post content that gets noticed
  • Submitting guest posts on high traffic sites
  • Using the tools Amazon provides to reach new readers
  • Strategies to getting noticed offline
  • Event marketing and co-branding
  • Writing effective press releases (that actually get picked up by the media)
  • Using giveaways and discounts to build your email list
  • Content beyond words: Photos, videos, and podcasts

May 14, 2019

Time: 7:00 pm Eastern

Webinar: Fine-Tuning Your Freelance Finances
with Jake Poinier, NAIWE’s Freelance Expert

Cost
NAIWE Members: $10
Non-Members: $30

To register, please send an email to admin@naiwe.com along with your name and telephone number. You will receive an invoice for payment.

Part of the enjoyment of freelancing is working with great clients on interesting projects—but let’s face it, it’s a lot more fun when the compensation matches our efforts. In this webinar, Jake “Dr. Freelance” Poinier will discuss the big picture of freelance finances as well as specific steps to help your business become more profitable:

  • Shifting your business mindset
  • Pricing and estimating for better results
  • Creating your safety net